Unlocking the potential of alt proteins through captivating narratives informative white papers enlightening blog posts engaging website copy

A black and white photo of Alice Johnson the vegan copywriter

Hey, I'm Alice!

Welcome to Alice's Cerebrum:
The home of research-based and ethical content

I’m here to help you unlock the potential of your brand using effective and engaging content.

Please feel free to explore my website, discover my writing style and get a glimpse of what it’s like to collaborate with me.

In the meantime, if you’ve got questions…

Not necessarily the ones you’re looking for but you never know 😉

Alice possesses a comprehensive understanding of cultivated meat and the alternative protein industry, demonstrating a deep knowledge of the scientific, technological and commercial aspects of this field. This has been particularly useful since BGP provides 360° services to meet specific needs in the plant-based, fermentation and cellular agriculture sectors.
The logo of the leading alt protein consultancy, Bright Green Partners
Géza Molnár
Co-Founder and Managing Partner of Bright Green Partners

I write things.

My mum says I’m quite good at it!

Particularly when it comes to communicating complex science stuff to help people confidently understand and even enjoy a subject they are not experts in.

So I thought I’d try my luck as a professional writer. If you’d like to try my luck as well…

Content writing is pretty black and white. But I'm also a little bit green!

I am a vegan and I only work with ethical companies that align with my values.


Some of the ethical brands who love my work.

The logo of the leading alt protein consultancy, Bright Green Partners
Bright Green Partners
Vexquisit studio logo
SHīDO Digital logo which says SHīDO Digital and has 3 peach seed pods
Veecoco logo

What they say (to my face)